Company News

Flower Wars

Clorox, Method at odds over use of a daisy.

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By: TOM BRANNA

Editor

Clorox and Method are at odds over the use of a yellow daisy. On March 10, Clorox sent a letter to Method, San Francisco, stating that the firm was infringing on its trademark, and should stop using what it is calling “ a similar yellow daisy image” as used by Clorox’s Green Works line. Method has since embarked on an online campaign called “Vote Daisy.” The green-focused cleaning products company is asking consumers to vote on whether the “daisy” belongs to Clorox, ...

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